Royal Caribbean International and Inter Miami CF have formed an unprecedented partnership that will bring together the enthusiasm and dedication of these two influential entities in the realms of vacations and sports. In this remarkable collaboration, Royal Caribbean will assume the role of the Club’s Main Partner and Official Vacation Partner. The world’s largest cruise line and Inter Miami commenced their partnership with great fanfare, as they officially welcomed renowned soccer icons and their families to Miami in July. The highly anticipated unveiling event, known as La Presentación, marked the beginning of a new era, where the concept of “Freedom to Dream” took center stage in a sold-out DRV PNK Stadium.
Jason Liberty, the president and CEO of Royal Caribbean Group, expressed his enthusiasm for this partnership, stating, “Royal Caribbean’s roots lie in Miami, where we have been deeply connected to and passionate about our community for over 50 years. Witnessing the success of Inter Miami, including their recent Leagues Cup victory, has been truly exhilarating for South Florida. As the Club’s Main Partner, we are delighted to capitalize on this momentum and create unforgettable experiences for fans across the globe.”
Inter Miami CF Managing Owner Jorge Mas expressed his pride in collaborating with Royal Caribbean, a renowned Miami brand. Mas highlighted that Royal Caribbean’s position as a prominent player in the cruise industry aligns with Inter Miami’s commitment to innovation. By joining forces, they aim to establish a new benchmark for sports partnerships, shaping the future of this domain.
The partners will join forces both on and off the field, showcasing their unity through various channels such as stadium LED displays, in-game content, fan zone activations, the Club’s digital and social platforms, and more. This collaboration will commence at the upcoming home game at DRV PNK Stadium, allowing fans to witness the partnership in action. Furthermore, these two beloved hometown favorites share a strong commitment to their community in South Florida, which will be brought to life through local initiatives. This builds upon Royal Caribbean’s longstanding tradition of celebrating and contributing to the destinations its ships visit, as well as Inter Miami’s dedication to utilizing the power of soccer for positive impact since the Club’s inception.
According to Xavier Asensi, Chief Business Officer of Inter Miami CF, this partnership is an ideal match as they always seek authentic collaborations that align with their goals. With both brands having local roots and global audiences, this partnership makes perfect sense and holds immense potential.
Kara Wallace, senior vice president and chief marketing officer of Royal Caribbean International, expressed that Royal Caribbean and Inter Miami have garnered immense support and admiration from fans worldwide. This partnership opens up endless opportunities to connect with dreamers and adventurers, both on the magnificent ships and the soccer field. The anticipation builds as the new Icon of the Seas prepares to grace Miami in January 2024, marking the beginning of a new era in vacations. This groundbreaking vessel combines the best elements of various types of getaways, including luxurious resorts, serene beach retreats, and thrilling theme park experiences. Royal Caribbean’s Icon of the Seas caters to every kind of family and adventurer, ensuring that everyone can create unforgettable memories and embark on their own unique journeys. With an array of exhilarating attractions, tranquil relaxation options, family-friendly neighborhoods, over 40 dining and entertainment choices, and much more, this ship promises an unparalleled vacation experience. For further information on what the Icon has in store, visit www.RoyalCaribbean.com/Icon.
Details about Royal Caribbean International
Royal Caribbean International, a subsidiary of Royal Caribbean Group (NYSE: RCL), has been a pioneer in the cruise industry for over five decades. With each new class of ships, they continue to push the boundaries of architectural design and incorporate the latest technology to provide unforgettable experiences for modern-day adventurers. Offering itineraries to 240 destinations across 61 countries on six continents, including their exclusive private island in The Bahamas, Perfect Day at CocoCay, Royal Caribbean is constantly revolutionizing the concept of vacations. Their commitment to excellence is evident in their 20-year streak of being voted “Best Cruise Line Overall” in the Travel Weekly Readers Choice Awards.
To stay updated with the latest news and developments, media can follow @RoyalCaribPR on Twitter and visit RoyalCaribbeanPressCenter.com. For more information or to make reservations, vacationers can contact their travel advisor, visit RoyalCaribbean.com, or call (800) ROYAL-CARIBBEAN.
Inter Miami CF is an organization that focuses on the sport of soccer
Inter Miami CF, also known as Club International de Fútbol Miami, is a professional sports team based in the United States. Currently in its fourth season in Major League Soccer, Inter Miami plays and trains at a centralized facility spanning 34 acres in Fort Lauderdale, Florida. This facility includes DRV PNK Stadium, a training center covering 50,000 square feet, as well as seven fields. Apart from the MLS team, Inter Miami CF also manages the MLS NEXT Pro team called Inter Miami CF II and operates a youth Academy catering to ages U-12 to U-19. For more information, please visit the official website at www.intermiamicf.com. Notably, Inter Miami CF has established partnerships with prominent organizations such as XBTO, Fracht Group, AutoNation, Baptist Health, and Florida Blue.
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